One of our clients is a brand of chocolate that got themselves into a sticky situation. This situation might be familiar to all of us: The design packaging. We helped them apply for trademarks for their logo and their product name in all the right trademark classes...
There are many trademark horror stories about companies who suffer expensive litigation because they failed to register their trademarks or didn't register in the right trademark classifications. Many of us probably figure that registering a business is similar with...
Mbappé is being trademark squatted in China. Since his great match against Argentina on June 30, 169 trademark applications has been submitted for his name.
If you have a business or product you want to launch in Taiwan, you need to learn how to register your trademark. This, obviously, is easier said than done. If you don’t have a Mandarin Chinese speaker to help you navigate the process it can be next to impossible, and...
Brand building is a way of cultivating customer loyalty; the modern customer likes to be connected to a company they know and trust for each category of product that he/she buys, branding gives you a headway into a customer’s mind. Depending upon the industry that you...
CCIFT (Chamber of Commerce France Taiwan) invited MUSA Trademark to hold a workshop on trademarks and trademark protection. The event was held last May 10, 2018. The room quickly filled up and there were even a few people standing in the walkway so it is clear that...
We take a very proactive approach with our clients so mostly we advise them to register trademarks in countries where they will be selling in the foreseeable future. But in major manufacturing hubs like China it might be a really great idea to register there as well...
Enspyre is Taiwan's leading B2B telemarketing and phone Answering firm. Founded in 2002, they waited quite a few years to register their trademarks since the founder just assumed it would be quite expensive. The word was invented by their co-founder Elias Ek as a...
Trademark protection is something that has beenmissed in building a unique identity for the consumers. That identity reflects quality and value for the products of that company, but more importantly it channels the trust to the consumer. The last thing that you’d...
According to the World Bank, Taiwan is ranked at the 15th position on the Ease of Doing Business Rank and 16th position on Starting a Business.Doing a business in Taiwan has its own advantages, so we prepared this article for you so you can know more about doing...