Jul 29, 2019 | Trademark Knowledge
In what seems to have become something of a common occurrence in the EU, the American guitar manufacturer Gibson follows in the wake of Adidas and McDonald’s as the next big business to fall foul of EU trademark rulings. The bone of contention was with one guitar in...
Jul 19, 2019 | Trademark Knowledge
Budding businesswoman Kylie Hughes started to make a real impact on her local scene in Australia, but was forced to re-brand her whole company because she didn’t follow basic trademark guidelines. We detail why things took a turn for the worse, and how businesses...
Jul 11, 2019 | Trademark Knowledge
Albert Einstein once said “you can’t use an old map to explore a new world”, and in the case of one business, they’ve discovered it’s also difficult to use an old map to register new trademarks. It’s an intriguing story that holds valuable lessons for those who want...
Jul 10, 2019 | Trademark Knowledge
Every startup needs a name. This company name needs to reflect the business you are in and ideally have enough flexibility so you it can encompass whatever business you might grow into. As a practical matter we would like a new name to be available as a URL, best of...
Jun 28, 2019 | Trademark Knowledge
trademark squatter 1. the only person that will pay more attention to your brand protection than you Rainbow Village In Taiwan, Veteran’s Villages or Military Dependents’ Villages are referring to housing built for soldiers and their dependents who...
Jun 20, 2019 | Trademark Knowledge
We all have a trademark battle or two we really do not want to lose. Unless you have lived under a rock for the last 70 years, you probably know a few brands that make exercise or sports shoes. Nike, Puma, New Balance perhaps and … Adidas? Depending where in the...
