Trademark Blog

Managing your trademark: Follow a branding plan!

Managing your trademark: Follow a branding plan!

For most trademark holders, when they are using their trademark, they may not stick to the original design forever; they may change the form or adding some note so the trademark can fit the current business plan better. Are there any risks hidden in this? Some people...

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Why branding begins with trademark protection

Why branding begins with trademark protection

Having a strong brand goes a long way in determining consumer behavior towards any purchase. But building a strong and recognizable brand takes time, money and effort. BEFORE you spend all that effort building your brand you should trademark your company and product names so no one else can interfere with your brand.

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Developing your global trademark strategy

Developing your global trademark strategy

We all know that developing a global strategy saves money in the long run, and if coupled with brand strategy, you can build strong brands. However, trademark rights are recognized on a by country basis. Business owners are required to register on a per country basis...

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How many startups have trademarks?

How many startups have trademarks?

Meet Taipei became a great market study for us to know more about the state of how trademarks are perceived as part of a startup’s long-term strategy. We managed to get the information of 138 booths, and checked with their company name if they have registered their...

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Who owns that Trademark?

Think you know that even the shape can be trademarked? You bet! So get you thinking caps on and play our classic game that caught the attention of many people in our Meetup Taipei. Enjoy! And don't forget to reach out to us shall you have any quest

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Trademark Practices in Japan

Trademark Practices in Japan

Home to famous Pokemon and Nintendo, Japan can boast of world-class trademarks. But although Japan is a member of most international intellectual property treaties (such as Paris Convention, Nice Agreement, and Madrid Protocol), there are still some aspects that you...

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Ask us anything: Meet Taipei Edition

Ask us anything: Meet Taipei Edition

I hope you enjoyed Meet Taipei so far! It is nice to talk to fellow founders and startup companies from Taiwan and from all over the world. As we go around, we welcomed questions about trademark registration and application. 1. Is trademark global? More than 90% of...

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