Under Armour aggressively targets small startup Under Armour, the brand with famous action ambassadors such as The Rock and Anthony Joshua, is flexing its muscles at a start-up company over trademark infringement. "Under Armour AZ kit 2016/17" by Nerea Palacios, Magic...
A David vs Goliath trademark battle where Goliath won A lady learned a hard lesson in trademark laws when she founded her business selling luxury candles. It’s a cautionary tale that highlights why a trademark should be the first thing you think of when starting your...
Many musicians have had long-standing gripes with the music industry. However, there is one band that must be particularly stressed by the situation they’ve found themselves in. Their band name has been seized from under their nose—leaving them unable to perform or...
In what seems to have become something of a common occurrence in the EU, the American guitar manufacturer Gibson follows in the wake of Adidas and McDonald’s as the next big business to fall foul of EU trademark rulings. The bone of contention was with one guitar in...
Budding businesswoman Kylie Hughes started to make a real impact on her local scene in Australia, but was forced to re-brand her whole company because she didn’t follow basic trademark guidelines. We detail why things took a turn for the worse, and how businesses...
Albert Einstein once said “you can’t use an old map to explore a new world”, and in the case of one business, they’ve discovered it’s also difficult to use an old map to register new trademarks. It’s an intriguing story that holds valuable lessons for those who want...
Every startup needs a name. This company name needs to reflect the business you are in and ideally have enough flexibility so you it can encompass whatever business you might grow into. As a practical matter we would like a new name to be available as a URL, best of...
trademark squatter 1. the only person that will pay more attention to your brand protection than you Rainbow Village In Taiwan, Veteran's Villages or Military Dependents' Villages are referring to housing built for soldiers and their dependents who came from...
We all have a trademark battle or two we really do not want to lose. Unless you have lived under a rock for the last 70 years, you probably know a few brands that make exercise or sports shoes. Nike, Puma, New Balance perhaps and ... Adidas? Depending where in the...
Congratulations to our cool client MOJUMOJO and our dear friends from Fairy Taipei for a successful night. What a night to remember! It is always a pleasure to bring our friends together. MOJUMOJO is a new brand of premium, pH 5.5 balanced lubricants that mimics the...